In today’s fast-evolving business landscape, entrepreneurship is the driving force behind innovation, economic growth, and job creation. Entrepreneurship & Startup Management is a comprehensive and practical guide designed for aspiring entrepreneurs, business professionals, and students seeking to understand the dynamics of starting, managing, and scaling successful businesses.

Authored by distinguished academicians Dr. Monika Agarwal, Dr. Dheeraj Tiwari, and Dr. Hemlata Saiwal, this book combines theoretical foundations with real-world applications. It delves into the essentials of business ideation, financial planning, marketing strategies, funding, operational management, and scaling up.