Short Crisp & Eye Catching “Informational Managerial Case-Studies

Description

With the newer styles of working, businesses of today have become very demanding and challenging. Today ’ s businesses involve stringent working, with limited resources, that too in a vibrant economy, where cut throat competition is at peak. Need of the hour is lean management, but with determination to survive. The businesses today need, use of appropriate styles of working along with use of prudent strategies. Here we have some cases of determined business oriented persons who with limited resources started their ventures and took them to soaring heights.
This 1st Edition of ‘Short Crisp & Eye Catching “Informational Managerial Case-Studies’, is written in simple and easy to understand language, specially for the professionals and students who are novice to the subject. Request to all is to go through the links provided therein, in order to know more details of respective businesses. This will enable them all, to use strategic skills, in converting their own business visions into reality. Wishing all the best, to everyone.

About the Author

BRIEF PROFILE - RAJESH ARORA
Associate Professor - Business
UGC NET Qualified (Mgmt); Phd - Mgmt.; MBA (Finance); M.Com.; MFM; B.Com.(Hons.); DIM; ADIM; DFM.
He has more than 13 years of Industry and 22 years of academic / teaching experience. He has authored 12 books. He has hosted around 8 conferences. He has presented papers in around 21 national / international conferences. He is a Chief Editor for a research journal. His 20+ papers are published in journals / books.
His industrial experience includes working with M/s Walker Chandiok & Co. (CAs), Ranbaxy Laboratories Ltd., DLF Universal Ltd., Jet Airways Ltd., Industrial Cables Ltd. (Rajpura), Maharishi Ayurveda Group, etc.
His academic experience includes working with Atria University, Bangalore; Gitarattan International Business School, New Delhi; IMT CDL, Ghaziabad; Delhi Pharmaceuticals Sciences and Research University (DPSRU), New Delhi; Amity University (Noida); PDM College of Engineering, (Bahadurgarh, Haryana); Computer Software Institute, New Delhi; ICFAI National College, Gurgoan; JK Business School, Gurgaon; Cosmic Business School, Delhi; EMPI Business School (New Delhi); Global School of Management Science (New Delhi); Lloyds Institute of Management and Technology (Greater Noida); Lingaya’s Lalita Devi Institute of Management and Technology (New Delhi) and many more.

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