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SOME SMART STRATEGIES OF DIGITAL MARKETING (eBook)

Type: e-book
Genre: Business & Economics, Engineering
Language: English
Price: ₹850
(Immediate Access on Full Payment)
Available Formats: PDF

Description

This book offers a technical overview of the fundamentals of web marketing. The framework covers an overview of digital marketing as well as strategic planning and development. Our contribution provides theoretical and practical insights into this expanding marketing field, as well as information on the primary areas where internet marketing excels: (1) The E-commerce section investigates various business models and the techniques used to develop them; (2) Web Search Marketing focuses on SEO and SEM, as well as keyword selection for optimisation; (3) E-mail Marketing provides engaging content to create a successful newsletter; and (4) Social Media Marketing addresses planning and the most important tools used to maximize communication through social media. In a nutshell, this essay provides an overview of digital marketing and its tactics for maintaining an active and effective Web presence.

About the Authors

Marie Gneza is a very professional, creative and versatile editorial operator, who is highly likeable to boot. She has delivered some fantastically good work. She is a digital entrepreneur with a successful career.

Michel Beckert is a smart editor and author.

Nana Gneza is digital marketer, a SEO Expert and a data analyst.

Book Details

Publisher: DWIGHT EDITIONS LTD
Number of Pages: 49
Availability: Available for Download (e-book)

Ratings & Reviews

SOME SMART STRATEGIES OF DIGITAL MARKETING

SOME SMART STRATEGIES OF DIGITAL MARKETING

(4.00 out of 5)

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1 Customer Review

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Dr Gregg 1 year, 2 months ago

4 stars

4 stars. Great world-building, still worth the read.
I hesitate to describe this book, It's a smart guide for digital entrepreneurs and businessmen.

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