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Fundamentals of Business - Introduction to Management for SY BCOM (Mumbai University) - NEP (eBook)

SY BCOM (Mumbai University) - NEP
Type: e-book
Genre: Business & Economics
Language: English
Price: ₹100
(Immediate Access on Full Payment)
Available Formats: PDF

Description

The book Fundamentals of Business – Introduction to Management is designed for SY B.Com (Management Studies) students as per the Mumbai University curriculum and the NEP 2020 guidelines. Authored by Dr. Rashmi, it provides a lucid and comprehensive introduction to the core concepts of management. The content spans key areas including management functions, levels, principles, skills, and classical and modern theories by pioneers like Fayol, Taylor, and Drucker. It also blends traditional Indian management thoughts drawn from the Bhagavad Gita and Chanakya's Arthashastra. With modules on planning, decision-making, organizing, MBO, MBE, and MIS, the book combines theoretical frameworks with practical applications. Clear language, structured chapters, and illustrative examples make it an ideal textbook for beginners. It also fosters values-based learning, ethical leadership, and sustainability. The book serves as a strong academic foundation while connecting students to real-world business practices.

About the Author

Dr. Rashmi is working as an Assistant Professor in Sree Narayana Guru College of Commerce.
She is M.Com, B.Ed., PhD with total 12 years of teaching experience at different institutions. I stood fourth in University in M.Com. She is UGC, NET, JRF qualified and completed my PhD in 2012. Her total research publications are 46 out of which ISSN publications are 28, UGC publications are 1, ISBN publications are 17. She got the first prize in National Level Essay writing competition held by K.P.B. Hinduja College of Commerce, Mumbai on in the year 2023-2024 and 3rd prize in the year 2024-2025. She has presented paper in total 8 National/International Conferences. She regularly participate in various FDP programs (total 8), Workshops (total 8) to update my knowledge. She is also acting as an editorial board member of Asian Journal of Management and Commerce, International Journal of Management Studies and Research.

Book Details

ISBN: 9789334351651
Publisher: Self
Number of Pages: 93
Availability: Available for Download (e-book)

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Fundamentals of Business - Introduction to Management for SY BCOM (Mumbai University) - NEP

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