Description
The book aims at offering an insight into sales and marketing. This book would be useful for people choosing a career in Sales, Marketing or Retail and can also be a reference source for steps to successful sales or marketing outcomes.
The book creates necessary interest through various experiential insights from the Author.
This is the first part of the upcoming book series - 7 Steps 2 Successful Selling - by the Author.
Dr. Joseph is a graduate in Electronics & Communications from the prestigious PSG Institutions, Coimbatore and has over 29 years of total work experience. He has handled the marketing, sales and operations for some of the most demanding business verticals like Banking, Microfinance, IT-Education, and professional Training & Recruitment.
He is a big proponent of an integrated & blended Training methodology that will help alleviate the skill gap in employability and pave way for right job fitments. He is techno savvy and is very versatile in online media technologies, where smart use of search engines and social media can enable businesses "attract, engage and retain" right customers.
His specialties also include Creative Campaigns, Product Launches, Internet Marketing (SEM, SEO, Social Media etc), Content development, Start-up strategy support and Multimedia Presentations.
Joseph’s additional qualification includes a Diploma in Human Resources Management and a Diploma in Business Management & Entrepreneurship and is currently pursuing his Diploma in Psychology. He received his Honorary Doctorate in Business Administration in 2022.
Joseph currently looks after the overall business strategy, alliances and day to day operations at his business.
ISBN: 9789360768072
Publisher: Self Published
Number of Pages: 55
Dimensions: 5"x7"
Interior Pages: B&W
Binding:
Paperback (Saddle Stitched)
Availability:
In Stock (Print on Demand)