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Becoming an expert in your chosen field is the best way to create the maximum amount of success in your business.
An expert is somebody who can easily turn readers into sales because of the trust and authority they have established in the eyes of their customers. As a service provider or a consultant, you will be greatly appreciated by your clients or colleagues, but if you do not classify yourself as an expert, you can be wasting your time at trying to get an edge over your competitors.
Becoming the leading authority in your field can help you do that. The hard part is actually establishing yourself as an expert and that is what I aim to show you in this book where I will explain the steps to get there.
Priya Florence Shah is the publisher of Naaree.com™, an online magazine for career and business women in India and Founder and President of the Naaree™ Institute for Indian Women Achievers at Naaree.org
She is an online publisher, with a passion for blogging and content marketing and, since 2001, has created award-winning websites, newsletters, blogs, email courses and ebooks, and been interviewed for her blogging expertise.
Priya graduated with a degree in Biochemistry from Bombay University and completed her Post-Graduation in Biotechnology from Goa University. She also has Diplomas in Journalism, Advertising and Public Relations.
Priya is passionate about inspiring and empowering Indian women to look beyond their limitations and live their best lives. She lives in Pune, India, with her husband, daughter and dog.