DesOps (aka. DesignOps) is an approach to design, inspired by the culture of DevOps. At the fundamental level, DesOps is not about introducing new models or process in the enterprise, rather, it is about orchestrating Design Thinking, Lean Methodologies and UCD models & other best practices of the industries along with modern technologies to understand, create and deliver value.

The DesOps Enterprise is more than a belief system (like the Open Organization or the Agile Organization), that takes strength from the foundation of DesOps. The DesOps Enterprise is about how to empower the enterprise or the organization with the right culture, processes and eco-systems to support design-driven process and data-driven decision making with agility and speed to conceptualize and deliver great products.

The first volume of this 3 part series, deals with DesOps (aka. DesignOps) as an approach to design, inspired by the culture of DevOps and explores the cultural aspect to implement successful design-driven organization. This book touches upon modern approach to design, as a creative process, spanning across the whole gamut of disciplines like Product Management, Marketing Management, Market & User Research, Interaction Designing, Information Architecture, Quality Assurance, Product/Service Strategy and Delivery etc.