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The Diamond Way

A simple step by step guide to enjoy the sales process
Sourav Sinha
Type: Print Book
Genre: Business & Economics
Language: English
Price: ₹299 + shipping
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Diamond becomes a diamond only after polishing. Till it's polished and properly cut, it's just a stone that is not valued.

A career in sales is similar to a diamond. Great salespeople are revered in society but they are rarely found. Untrained salespeople are like uncut diamonds with rough edges and ugly looking.

“Sales” is difficult to teach but simple to master. Just like the atomic structure of a diamond (Hexagon) has 6 angles, similarly, there are 6 specific stages in a sales lifecycle which the author calls The Diamond Way.

The author with over 20 years of experience in Sales & Business Development in Information Technology Services gives us an insight into how to love the sales process and get great at it.

With real-life stories, he breaks down the sales process (The Diamond Way) into 6 distinct chapters with each chapter focusing on one process.

If you are in sales or plan to build a career in sales then read it and implement it to become a respected salesperson in your organisation and beyond.

About the Author

Sourav Sinha is the co-founder of Brainium Information Technologies Pvt. Ltd., a software company based out of Kolkata, India. He lives with his family in Howrah, West Bengal with his wife and two children.

His first book The 12th Man was released earlier this year and is available to purchase on, Amazon, and Flipkart.

He posts a blog every week on his website,

Book Details

ISBN: 9781637541913
Number of Pages: 82
Dimensions: 5.5"x8.5"
Interior Pages: B&W
Binding: Paperback (Perfect Binding)
Availability: In Stock (Print on Demand)

Ratings & Reviews

The Diamond Way

The Diamond Way

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2 Customer Reviews

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MITHUN DUTTA 1 year, 1 month ago


It's wonderful. I've enjoyed myself a lot. Definitely it was a very wonderful journey!

Bikash Chakraborty 1 year, 1 month ago

Another master class from Sourav Sinha! Every sales person should read it without any 2nd thought.

I was just thinking one of the other name of this book could be "Anybody can sell". This is such a nice book to show you the simplest route of doing sales.

It's a Bible for every Sales Individual specially from IT industry. I really liked this book & found it very helpful. Will recommend every sales person to read it & keep it with them always.

Feeling really proud to be a sales person after reading this book.

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