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This book gives a snapshot of the journey of nine women, who have plunged into entrepreneurship, in areas as diverse as fashion design to media, health centres to arts centre. What ties them together, other than the fact they are all alumni of the Management Program for Women Entrepreneurs (MPWE) at the Indian Institute of Management Bangalore (IIMB) is a strong belief in their ideas. Their drive, chutzpah and stamina have started them in their quest for success in their chosen enterprises. These easy-to-read cases by Sria Majumdar during her summer internship at IIMB document the interesting start-up experiences of these entrepreneurs who have started an innovative enterprise after attending the MPWE. The MPWE has been a catalyst for many such startups by its alumni over the years. As seen in these cases, many alumni have converted their unique skill or area of keen personal interest into viable enterprises that uniquely serve customers and provide immense personal satisfaction to the entrepreneurs. These cases will surely inspire more women to create such innovative enterprises. Do read the entire book for free online and gift it to someone you believe will benefit from reading it - Anjana Vivek and Ganesh N. Prabhu (Program Directors MPWE) http://www.nsrcel.org
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