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How to be a Successful Case Writer & Teacher

Dr Kisholoy Roy
Type: Print Book
Genre: Business & Economics, Reference
Language: English
Price: ₹599
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How to be a Successful Case Writer & Teacher is definitely one of the most comprehensive and lucidly written books on case learning methodology. Readers are introduced to the essence and importance of cases along with their types. Further the book vividly describes the importance of case triggers in writing cases through library research. Apart from detailing the case writing and teaching methodology, this book offers a detailed understanding of how to write effective teaching notes and offers suitable tips to enhancing shelf life of cases.

This book comes with a plethora of examples and illustrations that makes for easier understanding and facilitates effective application of aspects learnt. The book promises to be a wholesome companion in the context of case learning for teachers, students, research scholars and technical content writers in the domain of management.

About the Author

Dr Kisholoy Roy is a Ph.D. in Management from IIT(ISM) Dhanbad. He is an Accredited Management Teacher certified by AIMA, New Delhi.

Dr Roy has over two decades of teaching experience and has over 200 academic publications that include case studies, articles, research papers, books and e-books. He has two worldwide bestsellers on case writing and teaching. As an author he has also contributed to authoring books on certain niche areas of marketing like celebrity endorsements. He is a noted case teacher and a teaching resource inclined to institution building.

Book Details

ISBN: 9789310002126
Number of Pages: 130
Dimensions: 6.00"x9.00"
Interior Pages: B&W
Binding: Paperback (Perfect Binding)
Availability: In Stock (Print on Demand)

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