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Type: Print Book
Genre: Business & Economics, Engineering
Language: English
Price: ₹356 + shipping
Price: ₹356 + shipping
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Description

Management Science: Principles, Practices and Contemporary Applications is an academic contribution developed with the objective of presenting the fundamental principles of management in a systematic, comprehensive, and practically relevant manner. As a Professor of Management, I have endeavoured to bridge the gap between theoretical understanding and the practical realities of modern organizations through this textbook.

The book encompasses five significant dimensions of management: Introduction to Management, Operations Management, Human Resources Management, Strategic and Project Management, and Contemporary Issues in Management. It brings together classical management theories, organizational structures, production and marketing practices, human resource processes, strategic planning, project management techniques, and emerging management concepts.

Particular emphasis is placed on developing conceptual clarity, analytical thinking, and managerial competence among students. Topics such as Scientific Management, Fayol’s principles, Human Relations Theory, inventory techniques, EOQ, ABC analysis, recruitment and selection, performance appraisal, SWOT analysis, PERT, CPM, and project crashing are presented with appropriate academic explanations and practical illustrations.

The inclusion of contemporary themes such as Total Quality Management, Six Sigma, Supply Chain Management, Enterprise Resource Planning, Knowledge Management, Change Management, Sustainability, and Corporate Social Responsibility enhances the relevance of this book in the context of evolving business environments.

This textbook is intended to serve as a valuable academic resource for students, faculty members, and management aspirants. I hope it contributes meaningfully to the development of managerial knowledge, professional competence, and responsible leadership among its readers.

About the Authors

Dr. M. Jayalakshmi is an accomplished academician and researcher with over 15.7 years of teaching experience. She currently serves as Professor and Head of the Department and is ratified as an Associate Professor by JNTUA. Specializing in Human Resource Management and Marketing, she holds a B.Sc., MBA, and Ph.D., with her doctoral research focusing on banking technology adoption among rural customers. She has also contributed book chapters and holds patent contributions, including the AI-Controlled Workflow Optimization Console Design Patent (2026). Through her dedication to teaching, research, innovation, and student development, Dr. Jayalakshmi continues to make valuable contributions to management education and academic research.

Dr. Kandati Sai Chandu is an Associate Professor in the Department of Management Studies at Siddharth Institute of Engineering & Technology (Autonomous), Puttur, and Convener of the Entrepreneurship Development Cell, where he promotes innovation and startup culture among students. He earned his Ph.D. for research on the impact of Campus Recruitment Training on management graduate placements and holds an MBA with dual specialization in HR and Marketing, teaching Business Communication, Managerial Economics, and Operations Management.He received the Best Young Faculty Award (2019) and an Appreciation Letter (2023), achieved a World Book of Records recognition in 2020, developed the copyrighted “Sai Spell Bound Theory,” holds one UK and two Indian patents, and authored Trainer’s Guide for This Decade. He actively participates in international academic forums, integrating research, training, and intellectual property development in management education.

Book Details

ISBN: 9789334473728
Number of Pages: 304
Dimensions: 6.00"x9.00"
Interior Pages: B&W
Binding: Paperback (Perfect Binding)
Availability: In Stock (Print on Demand)

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