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Thebook is based on applied behavioural science to bring change in attitude and behaviour, conventional stagnant beliefs, faiths and practices that create mental problems and obstruct the progress of your lifeline.
Dr. Dipankar Roy started his professional life as a researcher of communication media. After receiving his PhD from Calcutta University, the knowledge earned from his research studies got disseminated in various streams of social development. He gained his fame in organisational development among non-profits across India, Bangladesh, Nepal and Myanmar. Many have benefitted from his work in behavioural science. His one hour lectures are pioneer in creating an impact on distressed human minds. His publications on developmental work are highly resourceful for social development workers. His notable works are on Participatory Planning, Organisational Management, Monitoring and Evaluation, Development Communication, etc. This book is his twelfth publication.