The aim of a website is generally to provide a window of one’s offers
on a platform where a good deal of people can get access. A website is
nothing more than a ‘storefront,' in a way, providing a catalog of
products, services and information, depending on the area of expertise
of the one behind the site. The general aim then is to get the
maximum number of people to view this window, be interested in its
content, and then make them loyal followers who will come back
repeatedly to the site.