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Case Method for Management Education

KRISHNA kUMAR
Type: Print Book
Genre: Business & Economics
Language: English
Price: ₹300 + shipping
Price: ₹300 + shipping
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Description

Advantages of Case Method of Learning
Teaching/ Training through Case Method
Writing Cases in Management
Students Case Writing
Using Live Case Method
Benefits of Case Writing
Stories of Experiences of Case Writing
Case Settings and Salient Features of the Cases

About the Author

Dr. Krishna Kumar has been a Professor of Strategic Management and Dean (Academic Affairs) as at Indian Institute of Management Lucknow, as also Director of Indian Institute of Management Kozhikode. An electrical and mechanical engineer and fellow in management, he has vast experience of industry, teaching, training, research and consulting as also academic administration for over forty years
(ekhaikk.in)
Dr. Ritu Srivastava is an Assistant Professor of Marketing at Management Development Institute, Gurgaon, India. She has over 15 years teaching, training research and consulting experience and has published over twenty papers in research journals and has written 15 cases.
Currently she is also Chairperson, Marketing area.
http://www.mdi.ac.in/faculty/detail/99-ritu-srivastava

Ruchi Srivastava is a multifaceted personality with varied interest. She is graduate and post graduate in management and a qualified interior designer. She has extensive experience of web based working and interior design and has given lot of ideas for innovation through interior design.

http:www.smgi.in/ruchi.pdf

Book Details

ISBN: 9789352882465
Publisher: Self Published
Number of Pages: 153
Dimensions: 6.00"x9.00"
Interior Pages: B&W
Binding: Paperback (Perfect Binding)
Availability: In Stock (Print on Demand)

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