The book is carved out of over 100+ Short and Long Cases that the authors have penned over 40 years, and they are grounded in hardcore Indian Experiences. The experiences led to many surprises and revelations which came to light while practicing Strategic Management and did not exist/ occur to him when he was a teacher, because these were not available in the western literature that was available to him from reputed publishers.

This made him believe that India has a lot more potential and Indians have a lot more capability that normally manifested in everyday work life, but they are ignorant about it or shackled through social cultural practices which do not allow them to explore. The subject strategic management and its conceptual framework got modifies when the cases revealed
* how to create new opportunities and more importantly how to convert threats into opportunity,
* how resource availability is...