Until recently, the only way to access old newspapers and magazines was to visit their offices, go through many hurdles and answer dozens of questions to actually see the old collections. Mercifully, most had been converted to microfilm for the convenience of the researchers.

Thanks to the advent of the internet and the latest digital technology, quite a few newspapers and magazines have been digitized and are available without visiting the dusty old archives. However, most of the digital collections are available only after paying hefty fees.

There are some silver lines among the clouds. Many big companies like Google and Microsoft have undertaken a massive effort to digitize every available print material and put it on the internet for free. Many world libraries, associations, museums, special collections are doing the same. A huge repository of such items in the Internet Archive.
In this book, we present more than 870 images of early talkies ads. We had a lot of fun working on them, to capture them and making them suitable for print, organizing them. We hope that you will also enjoy this peek into the early history of the talkies.

This book, fourth in the series, covers 1949-60.