Every manager eventually hits the same wall: a report that won't reconcile, a dashboard that contradicts itself, or a simple question that somehow takes a week to answer. The real problem is rarely bad analysis — it's a database that was never structured to answer the question in the first place.

This book closes that gap. Written specifically for MBA and PGDM students, business analytics learners, and working professionals — not computer science majors — it teaches relational databases and SQL through the lens of real managerial decision-making, with no prior coding experience required.

Using a single running business scenario — a retail store's customers, orders, products, and categories — the book builds steadily across five chapters, from foundational concepts and database design through core SQL, business analysis (joins, aggregations, and real reports), and data integrity and BI integration, closing with a capstone exercise building a business dashboard from scratch.

Each chapter includes hands-on exercises, key terms, FAQs, and review questions, making it equally suited to self-study or classroom use. By the end, readers will be able to design a simple relational database, populate and query it, and confidently answer the kinds of data questions that come up constantly in real management work.